Competitions are a great marketing strategy to gain attention and engage customers. 

Benefits of Competitions:

o Encourages customers to talk about your business and spread the word on social media.

o Attracts new customers to your business and keeps them interested after they’ve eaten.

o Fantastic way to collect customer details for your database to use in future marketing activities

o Makes the winning customer feel valued and this will make them loyal.

Competition ideas:

Monthly competitions
Run a competition where every time a customer orders in a chosen month they will go in the draw to win a Gift Voucher. This gives customers an incentive to order more often from you and not from your competitors. 

Birthday Competitions
Encourage customers to enter their birth dates  to be drawn at random for the chance to win a Gift Voucher valid for one year. This is the perfect opportunity to collect all of the details of customers entering the competition to use in future marketing campaigns. 

Product Competitions
Ask customers to design their own product for your menu. The best entry chosen is then added to the menu and the customer could win a year’s worth of the product for free. This gives them the satisfaction of being recognised in store and potential weight gain. 

Which competition would you choose to run?